The application research of short video in accurate thinking and politics
短视频在精准思政中的应用研究

摘要

短视频作为新兴的传播媒介蓬勃发展，影响了当代大学生的自我认知和价值判断，对大学生对短视频的接受规律进行研究，找出短视频对大学生的影响机制就成为了必要。大学生对于风格鲜明、能够引起情感共鸣、娱乐性强的短视频接受程度高，利用大学生的这些特质，打造精品思政课、开展思政课实践、提升思想政治教育队伍的新媒体素质，是帮助大学生实现全面发展、形成正确的人生观价值观重要途径。

Abstract

As an emerging communication medium, short video is booming, which affects the self-cognition and value judgment of contemporary college students. It is necessary to study the law of college students' accepting of short video and to find out the influence mechanism of short video on college students.College students for bright style, can cause emotional resonance, entertainment strong short video accept high degree, the use of these characteristics of college students, create quality ideological courses, ideological and political education team new media quality, is to help college students to realize all-round development, form the correct outlook on life values important way.